Seven Stills

The new Nob Hill Outpost of the celebrated South Bay brewery and distillery required a new and more sophisticated interpretation of the gritty and industrial Seven Stills brand. The new look and feel retained the whimsy and humor that is at the core of the Seven Stills personality while adding a new layer of refinement to reflect the new locations upscale milieu. A gold and black color system added a new layer of sophistication while still retaining some of the urban edginess that was at the core of Seven Stills. In place of the industrial graffiti style graphics that defined the South Bay brand we developed a series of humorous etching style illustrations that are both witty and refined.