Melange

Naming, Strategy, Branding, Creative Development

The most exciting and creative cocktail destination in St. Barths. A temple of mixology, inspired by the journeys of a mythic French lady of leisure two traversed the francophone world exploring and absorbing. The brand evokes the golden age of travel in the early half of the twentieth century and is anchored by an elegant scripted logo and richly illustrated leather bound menu designed to evoke a well-worn travelers journal. Within the menu each cocktail reflects the singular personality of an individual Caribbean island reinforced by an intriguing story about its origin and ingredients paired with beautiful illustrations.